Schema Generator

Schema Generator

Generate valid JSON-LD for Organization, FAQ, Article and more.

JSON-LD code

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "",
  "url": ""
}
</script>

Add this code to your page's <head>. Validate with Google Rich Results Test.

What is the Schema (JSON-LD) Generator?

The Schema Generator creates the structured data (JSON-LD) code search engines need to understand your page. In a few clicks it produces valid, Google-readable markup for Organization, FAQ, Article, Product, Breadcrumb and more.

Schema Generator

How to use it

  1. 1Choose the schema type you want to create (Organization, FAQ, Article, etc.).
  2. 2Fill in the required fields (name, URL, questions, etc.).
  3. 3Copy the generated JSON-LD and paste it into your page's '<head>'.

How to read the result

Organization
Brand identityUse once on the homepage; it links your logo, name and social profiles to Google.
Article / BlogPosting
Content pagesClarifies author, date and headline — useful for news and blog surfaces.
FAQPage
Questions and answersGoogle retired the rich result in May 2026, but it still helps you get cited in AI answers.
Product
Products and plansWith correct price, currency and availability it can surface in shopping results.
Validation
Required stepTest with Google Rich Results Test before shipping; a single typo invalidates the whole block.

When to use it

E-Commerce Product Rich Snippets

Use this when embedding product pricing, availability, and user ratings to qualify for star badges and direct-buy rich snippets in search results.

Local Business Entity Matching

Essential for formatting opening hours, geo-coordinates, and physical addresses into LocalBusiness markup to claim high visibility on Google Maps and Local Knowledge Panels.

E-E-A-T Author Identity

Link article authors to their verified social profiles and credentials using Person markup, signaling direct topical authority and trustworthiness to search algorithms.

Common mistakes

Marking Up Hidden Content

Injecting reviews, ratings, or pricing into JSON-LD that do not appear visually on the page triggers structured data spam penalties and snippet revocation.

Sitewide Organization Injection

Placing Organization schema across every subpage dilutes entity signals; deploy it strictly on your homepage, reserving subpages for context-specific page markups.

Trailing Comma Syntax Errors

Leaving an unescaped quote or trailing comma in your JSON-LD breaks code parsing completely, causing search engine crawlers to discard the entire structured data block.

Frequently asked questions

How does structured data help SEO?

Schema tells Google exactly what your page is about and makes it eligible for rich results such as stars, FAQs and breadcrumbs, which can lift your click-through rate.

Where do I add the generated code?

Add the JSON-LD inside an application/ld+json script tag in your page's '<head>' (or '<body>'); the tool gives it to you ready to paste.

How do I know the code is valid?

The tool follows schema.org structure; before publishing, it's wise to validate with Google's Rich Results Test.

Can I combine multiple schema types on a single page?

Yes, you can safely deploy multiple schema types on the same webpage. For instance, a recipe page can incorporate both Recipe and BreadcrumbList markup within a single script array or separate blocks. Ensure all structured data entities precisely reflect visible page content without contradictions.

How long does it take for rich snippets to appear in Google?

Rich snippets typically appear anywhere between a few days and four weeks after Google recrawls the page. Valid markup does not guarantee display; Google dynamically decides whether to show enhancements based on site authority, search intent, and overall algorithmic quality guidelines.